Understanding the Process and Cost to Create a Social Media App

By AppsDevPro | Saturday, August 26th, 2023

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Quick Summary Blog:
From the business perspective, creating a social media app is one of the most revenue-generating streams for startups. But the question is how to create a social media app, how much it costs to build an instant social media app, and what features need to be included in the app. Here’s a complete guide.

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Are you curious about understanding how to create a social media app? If yes, then probably you’re pondering yourself the queries like “How can I develop a social networking app like THREADS?” 

What’s the budget required for creating a social media app?

“Is it feasible to create a social media app for free or without any coding?”, or “Is crafting a social media app a complex or an expensive task?”

If we say that you can create a social media app for $15,000 to $20,000. Do you believe that? Do you hire a mobile app developer in India straight after reading these figures?

I guess not. 

Well, if you are a startup, then before you get into determining how much it costs to create a social media app and the process of developing a social media app, it is worth understanding whether the market really needs a new social media app.

There is no doubt that the domain of social media is densely occupied with apps like Facebook, Instagram, Snapchat, and more. But the recent launch of Threads like social media app has broken all records with 1 million downloads in one hour and even surpassed the the record of ChatGPT. 

Sure, let’s break it down. You might bring up the “Threads case” and I totally get it – that was a unique situation. They had the Instagram user base to start with, which gave them a head start that not many apps enjoy.

Read more if you are interested in developing an instant chat app like Threads.

Now, the big question: Is it still a good idea to create a social media app from scratch without that kind of backing?

It’s absolutely, yes!

Despite not having a big player like Instagram supporting you, it’s still worth diving into the world of social apps. The playing field might be a bit challenging, but with the right idea, strategy, and execution, you can definitely make a mark.

So how can you create a social media app that can drive you millions of users?

Why To Create a Social Media App?

Even if you pick an MVP social media app development strategy, you will need to have a budget of around $10,000 to $15,000+. So before investing any amount in app development, you need to determine whether developing a social media app is a worthy decision.

Here are the top features of a social media app that make it a worthwhile investment.

However, to make an informed decision, let’s take a look at the market statistics:

Crucial Social Media App Statistics

  • According to the survey report, people from different regions are spending a dedicated amount of time on social ranging from 4 hours in Nigeria and the Philippines to Approx 2 hours in the US and India.

Cost to Create a Social Media App

Image Source: weforum

  • According to Statista, the social media stream has many leading players but few are strongly dominating the social network platform. One of the market leaders is Facebook with more than 2.9 billion monthly active users.

Cost to Create a Social Media App stats

Image Source: statista

Read Also: Top 10 Features To Include In Your Social Media App.

These are the few biggest figures to be trusted and understand whether there is a need to develop a social media app or not. If you are convinced enough to create a social media app and ready to hire a software developer in India, then here is the app development process that you need to consider. 

But before that let’s understand what type of social media app you need to develop for your business…

Which Type of Social Media App Is Right for You?

One of the best parts about using social media is that there are so many different types of social media apps to choose from! While you can’t use them all, the right choice will depend on your personal interests and target market. 

Here are some of the more popular types of social media apps, along with tips on how to use them effectively!   

1. Social Networking Apps

Social media apps allow you to connect with people all over the world. While there are many types, some are better suited to certain industries than others. 

For example, if you’re a health care professional, you might want to use a medical social network. 

Social media apps can be useful in many ways. Some help with work connections and opportunities; others can be used for more personal use such as keeping up with friends or family members.

2. Messaging & Calling App

Cost to Create a Social Media App stats

Image Source: statista

Both Snapchat and WhatsApp let you send texts, images, and videos to your friends. Both apps also offer a smartphone’s standard calling features, as well as video calling. 

Facebook Messenger lets you call any of your Facebook friends via video chat, too. But neither is really a one-to-one messaging app. 

They’re really more like social networking platforms with a messaging feature—with an emphasis on privacy that isn’t always ideal for business use. Another key difference between these three apps is their capability to host multiple people in a single chat. 

Facebook Messenger can host up to 50 people at once, while both Snapchat and WhatsApp max out at one person per chat.

3. A Social App For Dating

Social media has exploded and is no longer just something we log on to at night. Now, in addition to social networks that you already know and love, there are apps that revolve around dating. 

Whether you’re into casual encounters or serious relationships, there’s an app for that—and they’re all free. 

Are you interested in making a dating app like Tinder, Bumble, or OkCupid? Here is a complete guide to creating an online dating app like Tinder, its cost, features, and monetization strategies. 

4. Team Communication App

A team communication app can help teams organize, plan, and stay on top of multiple projects at once. Some may also be equipped with features that allow you to share content and have discussions around them (i.e., work chat apps). 

Work chat apps are a great way to keep a team in sync throughout your day—for example, you can use Slack to discuss meeting times or deliverables, or Trello’s cards feature to update teammates on project status.

Both help teams organize their thoughts digitally and streamline conversations about specific projects.

Besides, creating team communication apps need lots of expertise; therefore, you should hire software developers in India who carefully have knowledge in a similar niche.

Additionally, when used correctly these apps provide an extra layer of security by keeping conversations out of inboxes where they can get lost or spammy-looking emails might filter through.

5. Photo Editing & Sharing Network

Whether you’re on a mobile device or computer, your images are available wherever you are. It’s great for sharing with friends and family, but be mindful of privacy settings; you might want to adjust them so that others can’t see where and when photos were taken. 

In addition to photos, people also use Instagram to share videos with one another. You can upload up to 60 seconds worth at a time. All types—from short clips to longer movies—can make it easy to share important moments with loved ones near and far. 

With Instagram Stories (also known as IGTV), you’ll also find more ways to express yourself through moving images on your smartphone or tablet.

Do you want to create a social media app like Instagram? If yes, then read more to hire a full-stack app developer in India from AppsDevPro. 

6. Broadcasting App

Broadcasting is an app where you can broadcast yourself live to people around you. It’s kind of like Twitter in that it’s real-time, but you have one-on-one conversations with people who are interested in what you have to say. 

Broadcasting is a great tool for sharing your message and having face-to-face conversations with someone who wants to hear from you.

If anyone ever told me there was too much marketing on social media, I’d definitely point them toward Broadcasting as an alternative that gives brands more exposure than ever before.

7. Blogging & Discussion Forums

Blogging is your typical, run-of-the-mill type of website. Like most social media websites, there’s typically a theme or focus to a Blog. 

For example, there are political blogs, cooking blogs, and mommy blogs. While Blogs aren’t extremely active on social media (see Facebook and Twitter below), they do have discussion forums where people can talk about their interests in relation to a particular Blog topic. 

For example, if you visit a political Blog with a forum attached to it, you can chat with others who share similar views about politics or express opposing views—just don’t expect that forum to thrive.

How to Create a Social Media App Rightly?

When you’re diving into the world of social media creation, it’s crucial to grasp that having a mobile app is pretty much a must for a successful business. And let’s chat about the financial side of things – remember, a big chunk of both time and money goes into the backend development.

Now, when it comes to building a social media app, you’ve got two main approaches. You can either start from scratch, building everything new, or you can upgrade the existing web version with some expert assistance. At The AppsDevPro, we’re flexible to go with either flow. We’ve got the know-how to jump in at any stage of the project, whether it’s right from the beginning or somewhere down the road.

Let’s check out the process of creating a social media app for both iOS and Android platforms and its development cost. 

Creating a Social Media App: A Step-by-Step Guide

So, you’re all set to dive into the world of creating your very own social media app. Let’s break down the process step by step, considering both time and cost estimates for each stage.

Connecting with Existing Social Media Networks

Make things super easy for users by allowing them to connect through their existing social media profiles. This could take around 2-4 weeks of development time, costing roughly $3,000 to $5,000+.

Profile Creation

Users love to stand out, so incorporate features that let them personalize their profiles. This might take around 3-5 weeks, with costs ranging from $3,000 to $5,000+.

Creating a Network

Building a network takes careful planning. Perfecting the friend algorithm and enabling easy friend invites could take around 3-6 weeks, costing approximately $3,000 to $7,000+.

Arranging the Newsfeed

The heart of your app is the newsfeed. Developing a user-friendly and engaging feed might take 2-8 weeks, with costs ranging from $2,000 to $5,000+.

– Interaction with Other Services

Integrating with other services offers a seamless user experience. Depending on the complexity, this could take around 3-12 weeks, costing roughly $2,000 to $5,000+.

Private Communication

Don’t forget private messaging! Building secure and convenient private communication features might take 2-6 weeks, with costs ranging from $3,000 to $7,000+.

Total Estimated Time: Around 7 to 9+ months

Total Estimated Cost: Approximately $10,000 to $25,000+

Now, let’s chat about the development process itself. At The AppsDevPro, we adopt both native and cross-platform app development approaches using all the popular frameworks like React, Flutter, and more. This means we create your app from scratch, ensuring top-notch performance, a seamless user interface, and access to all the awesome features of your users’ devices. By hiring an app developer in India to quickly get started with the project.

Remember, these estimates can vary based on app complexity, features, and team efficiency. But armed with this guide, you’re ready to take the exciting journey of making your social media app a reality!

If you’re ready to take the plunge, feel free to reach out to us at The AppsDevPro. We’re here to turn your social media app dreams into a successful reality.

Top Features and Functionalities Your Social Media Apps Should Have

Have a look at some main and advanced features with the estimated cost of each feature:

Cost to Create a Social Media App

Top Factors Affecting The Cost To Build A Social Media App

While calculating the cost to build a social media app, you need to understand that there is no fixed cost of creating an app. The actual cost is vary majorly depending on various factors mentioned below:

Cost to Create a Social Media App

Team Required To Create A Social Media App

Developing an application can be a complex and overwhelming process, especially when your team members all have other duties to attend to as well. If you find yourself in this position and would like some guidance, you can hire an iOS app developer in India or an Android app developer with an average hourly cost of $10 to $25/hr. 

Our guide to building your next app will walk you through what steps are involved in developing an app, and how to determine if you have the necessary resources to complete it on your own or if you need to hire outside help. 

In addition, we’ll also go over when it’s best to simply outsource the development of your app, instead of trying to do everything in-house.

  • Frontend Developers

The frontend developer handles all of your design work, creating graphics and UI components as well as coding them in HTML and CSS. 

They are responsible for how your users see and interact with your product, so be sure to hire someone with creativity, technical skill, and attention to detail—there’s no reason why they shouldn’t be able to pull off both parts of their job description.

If you want to know more about what frameworks you need to develop an impressive front-end of the app, then read more to hire Indian app developers for your project

  • Backend Developers

The backbone of any application, backend developers deal with code that works behind the scenes. 

They’re typically focused on managing and writing code for APIs, which power many applications. To get into development, individuals will have to learn several programming languages like Ruby or Python as well as frameworks such as Django or Rails.

  • Android & iOS Developers

Mobile app developers code Android and iOS apps, which are applications that run on smartphones and tablets. When you hire Android app developers or iOS app developers, they ensure your apps are accessible, stable, fast, and secure on all devices. 

  • Project Managers

A project manager is responsible for leading, organizing, and controlling an entire project—not just their own tasks, but other people’s tasks as well. 

They handle any situation that comes up, big or small; they understand each job intimately and work with other departments (and other teams) to ensure that everyone is on board and heading in one direction. 

The ideal candidate will be detail-oriented, able to juggle multiple projects at once, very organized, and comfortable communicating with others about their task or project.

  • QA & Testing Engineers

QA engineers test code, applications, and websites using automated tools and manual methods before they’re released. 

They also make sure that user interfaces are intuitive, data transfers are secure, and all elements of an app are working as expected. 

They might use script libraries like Selenium to simulate a series of user actions in order to detect problems quickly and comprehensively (if done right).

How Much Does It Cost To Create A Social Media App?

The approximate cost to develop a simple social media app is $12,000 – $20,000. A medium complexity app costs you around $25,000 to $50,000. However, it can also cost much more depending on various factors such as the size of the app, functionality, and others. 

It’s always important to estimate your final project cost from the beginning before starting with the development process in order to save money along the development process by knowing how much you will be spending on the design and development process. 

Making good estimates upfront can help you to plan better whether you want to go with fewer features or try adding more features to your app.

How to Make Money from Your Social Media App

So, you’ve got this awesome social media app and you’re wondering how to turn it into a money-making machine? Well, here are some clever ways to make that happen:

1. Paid Subscriptions:

Everybody loves being part of an exclusive club, right? If your app offers real value to your users, many of them won’t mind paying a bit for that premium experience. You can have a free version with great content and then offer special paid tiers that give even more fantastic stuff. And guess what? Apple and Google’s payment systems make subscribing a piece of cake.

2. Physical Purchases:

If your users are super into your app and brand, they might want to rock some cool merch or check out your online store. By making it easy for them to buy stuff directly from your app, you’re opening up a new revenue stream.

3. Sponsored Content:

Got an engaged community? Well, businesses would love to tap into that, and they’re willing to pay for it. You can allow ethical sponsors that align with your community’s interests. Just remember, transparency is key here.

4. In-App Purchases:

Have a killer course, ebook, video, or audio content that your users would happily pay for? Let them unlock these digital goodies right within your app through in-app purchases.

5. Events and Activities:

If you’re all about events and online experiences, use your app to promote them. Just link up with your favorite ticketing platform and start selling those event tickets like hotcakes.

So now you know everything about creating a social media app, but how will you acquire the users on your social media platform?

How to Get Users for Your Social Media App?

Alright, you’ve got your awesome social media app ready to roll. Now comes the fun part—getting people to actually use it and love it. Let’s dive into some cool ways to make that happen:

1. Smart Banners on Your Website: If you’ve got a website, use those smart banners to guide visitors straight to your app’s store page. They’ll be just a tap away from downloading.

2. Content Marketing: Share stuff people are itching to know about. Write blog posts, make cool infographics, craft videos, or even whip up eBooks on topics that your potential users care about. Then, invite them to join your app community.

3. Leverage Your Networks: Got a bunch of followers on social media or an email list? Don’t be shy! Let them know about your app and how awesome it is. Your existing fans might be your biggest advocates.

4. Create Ads: Get creative with ads! Whether it’s Google ads or ads on other social platforms, target specific audiences who’d love your app. Make them curious enough to hit that download button.

5. Connect with Influencers: If there are influencers out there who align with your app’s vibe, reach out to them. Maybe you can team up for a collaboration that introduces your app to their followers.

6. Referral Codes: If your users are already loving your app, give them the power to invite their friends. Everyone loves sharing cool stuff, and this can bring in more users.

7. Tailor PR Pitches: When you’re reaching out to journalists or bloggers, do your homework. Make sure your app fits their style and their audience’s interests. A unique angle can make your app stand out.

So, whether it’s through your website, killer content, networks, ads, influencers, referrals, or personalized pitches, you’ve got plenty of tricks up your sleeve to spread the word about your awesome social media app!

Build Your Very Own Social Media App with AppsDevpro

Okay, I get it. All that info might seem like a bit of a brain overload. But guess what? You don’t have to dive into endless hours of research to find the perfect social media app development solution. With AppsDevpro, you’re in luck!

Forget about spending ages comparing options to see if they fit the bill. Creating your own social media app just got a whole lot easier with AppsDevpro.

Our team of app developers is here to give you a sneak peek into the success mantra of creating a social media app that can bring your business to new heights. 

Seriously, it’s like taking your business to a whole new level. The best part is, that you don’t have to drain your budget and time on experimenting the things. Book your free demo, call now, and let our experts help you with the best solution!

Everything You Need to Create a Social Media App

When it comes to creating a social media app, AppsDevPro is here to help you with everything right from 

  • Need to make money? They’ve got you covered with membership subscriptions, cool offers, premium content, and more. No annoying stuff, promise.
  • Want your app to look on-brand? Yes, AppsDevPro lets you customize colors, and fonts, and even design and post your logo wherever you want.
  • Worried about trolls? They’ve got powerful moderation tools to keep things in check and maintain a positive community vibe.
  • Need to keep members engaged? Messaging, live streaming, polls, mentions, profiles—AppsDevPro can help you integrate all the advanced features that affect the engagement factor.
  • Want to organize members? As your community grows, segmenting becomes crucial. Guess what? AppsDevPro’s got your back here too.

So, whether you’re jazzed about making a buzz or building a killer app, AppsDevPro enables you to build a social media app with the right tools to help you rock the social media app game!

Conclusion: How Does AppsDevPro Help You Build A Social Media App?

Building your own social networking app can be a lot of fun, but it’s also a ton of work. There are an innumerable number of moving parts involved, and if any one thing falls through—the programming, integration, or any other aspect—your whole project could come crashing down around you. 

That said, we’ve found that once all of these aspects are taken care of and coming together in harmony, building your own platform is exciting and rewarding. You never know when (or if) Facebook will change its algorithm again, or what Twitter is up to. As such building, your own platform makes a lot of sense as long as it is not so huge that it becomes costly to manage and maintain.

If you’re looking to hire mobile app developers in India, first make sure you have a defined project in mind. This can help determine how much money and resources you should put into developing an app. 

Also, be sure to talk with an expert about what kind of features your app needs in order to attract users—since it’s not a good idea just to throw every possible feature into an app without knowing what people want.

FAQs

How do I start creating a social media app?

To start creating a social media app, follow these steps:

Idea Validation: Ensure your app idea solves a specific problem or fulfills a need in the market.

Market Research: Study your target audience, competitors, and trends in the social media industry.

Feature Planning: Define the core features and functionalities your app will offer.

– Design: Create a user-friendly interface and design wireframes or prototypes.

– Development: Build the app’s frontend, backend, and integrate necessary features.

– Testing: Thoroughly test the app for bugs, usability, and performance.

– Deployment: Launch the app on app stores or relevant platforms.

– Ongoing Maintenance: Continuously update and improve the app based on user feedback.

How much does it cost to create a social media app?

The cost of creating a social media app can vary widely depending on factors like app complexity, features, design, development platform, location of developers, and more. A rough estimate could range from $65,000 to $320,000 or more. It’s best to consult with development professionals to get a tailored quote based on your specific requirements.

What factors influence the cost of creating a social media app?

Several factors impact the cost, including:

Features: The more complex and advanced features you want, the higher the cost.

– Design: High-quality UI/UX design can increase development costs.

– Platform: Developing for iOS, Android, or both affects costs.

– Development Team Location: Rates differ based on the location of the development team.

– Integration: Integrating third-party services like payment gateways or APIs can affect costs.

Can I create a social media app on my own?

Creating a social media app is a complex task that usually requires a skilled team of developers, designers, and testers. While you might handle some aspects, it’s recommended to collaborate with professionals to ensure a high-quality and successful app.

How long does it take to develop a social media app?

The development timeline varies based on app complexity. A basic app might take a few months, while more advanced ones could take a year or longer. Efficient project management and a clear development plan can help expedite the process.

How can I ensure my social media app’s success?

Success requires a solid idea, thorough market research, unique value proposition, user-friendly design, robust development, and effective marketing. Regularly update and enhance the app based on user feedback to maintain engagement.

Are there ongoing costs after the app is launched?

Yes, ongoing costs include maintenance, bug fixes, updates, server hosting, and potential marketing efforts to acquire and retain users.

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